| 2025年中报 | 2024年年报 | 2024年中报 | 2023年年报 | 2023年中报 | |
|---|---|---|---|---|---|
| 营业收入(元) | |||||
| 电商代运营服务(元) | 300,141,068.01 | 565,122,559.64 | 279,951,748.56 | 486,504,090.68 | 223,053,965.51 |
| 电商渠道零售(元) | - | - | - | 195,115,706.79 | 102,158,708.89 |
| 技术解决方案及消费者运营服务(元) | 27,049,555.27 | 65,816,907.55 | 30,250,486.41 | 54,207,742.65 | 19,034,745.88 |
| 品牌数字营销(元) | 13,478,825.67 | 48,066,257.27 | 24,557,881.90 | 66,804,981.27 | 27,860,905.78 |
| 渠道分销(元) | - | - | - | 164,813,526.59 | 82,624,562.89 |
| 经销代理业务(元) | 94,723,992.19 | 167,475,774.31 | 84,688,898.24 | - | - |
| 品牌孵化与管理业务(元) | 232,686,388.73 | 306,673,811.28 | 124,789,717.39 | - | - |
| 营业成本(元) | |||||
| 电商代运营服务(元) | 159,190,110.68 | 333,700,851.70 | 145,058,752.03 | 270,900,565.42 | 119,211,537.31 |
| 电商渠道零售(元) | - | - | - | 73,441,349.44 | 42,392,751.58 |
| 技术解决方案及消费者运营服务(元) | 8,720,444.17 | 20,183,746.97 | 8,268,042.84 | 18,296,676.06 | 7,810,609.58 |
| 品牌数字营销(元) | 12,479,140.80 | 39,079,885.11 | 20,448,203.93 | 57,587,861.94 | 22,908,911.35 |
| 渠道分销(元) | - | - | - | 141,697,353.87 | 65,607,033.63 |
| 经销代理业务(元) | 59,297,642.23 | 119,688,935.26 | 63,590,190.32 | - | - |
| 品牌孵化与管理业务(元) | 47,412,568.50 | 62,421,270.99 | 26,115,216.04 | - | - |
| 毛利(元) | |||||
| 电商代运营服务(元) | 140,950,957.33 | 231,421,707.94 | 134,892,996.53 | 215,603,525.26 | 103,842,428.20 |
| 电商渠道零售(元) | - | - | - | 121,674,357.35 | 59,765,957.31 |
| 技术解决方案及消费者运营服务(元) | 18,329,111.10 | 45,633,160.58 | 21,982,443.57 | 35,911,066.59 | 11,224,136.30 |
| 品牌数字营销(元) | 999,684.87 | 8,986,372.16 | 4,109,677.97 | 9,217,119.33 | 4,951,994.43 |
| 渠道分销(元) | - | - | - | 23,116,172.72 | 17,017,529.26 |
| 经销代理业务(元) | 35,426,349.96 | 47,786,839.05 | 21,098,707.92 | - | - |
| 品牌孵化与管理业务(元) | 185,273,820.23 | 244,252,540.29 | 98,674,501.35 | - | - |
| 毛利率(%) | |||||
| 电商代运营服务(%) | 46.96 | 40.95 | 48.18 | 44.32 | 46.55 |
| 电商渠道零售(%) | - | - | - | 62.36 | 58.50 |
| 技术解决方案及消费者运营服务(%) | 67.76 | 69.33 | 72.67 | 66.25 | 58.97 |
| 品牌数字营销(%) | 7.42 | 18.70 | 16.73 | 13.80 | 17.77 |
| 渠道分销(%) | - | - | - | 14.03 | 20.60 |
| 经销代理业务(%) | 37.40 | 28.53 | 24.91 | - | - |
| 品牌孵化与管理业务(%) | 79.62 | 79.65 | 79.07 | - | - |
| 收入构成(%) | |||||
| 电商代运营服务(%) | 44.93 | 49.01 | 51.44 | 50.29 | 49.05 |
| 电商渠道零售(%) | - | - | - | 20.17 | 22.47 |
| 技术解决方案及消费者运营服务(%) | 4.05 | 5.71 | 5.56 | 5.60 | 4.19 |
| 品牌数字营销(%) | 2.02 | 4.17 | 4.51 | 6.91 | 6.13 |
| 渠道分销(%) | - | - | - | 17.04 | 18.17 |
| 经销代理业务(%) | 14.18 | 14.52 | 15.56 | - | - |
| 品牌孵化与管理业务(%) | 34.83 | 26.59 | 22.93 | - | - |
| 毛利构成(%) | |||||
| 电商代运营服务(%) | 37.00 | 40.03 | 48.05 | 53.17 | 52.76 |
| 电商渠道零售(%) | - | - | - | 30.00 | 30.37 |
| 技术解决方案及消费者运营服务(%) | 4.81 | 7.89 | 7.83 | 8.86 | 5.70 |
| 品牌数字营销(%) | 0.26 | 1.55 | 1.46 | 2.27 | 2.52 |
| 渠道分销(%) | - | - | - | 5.70 | 8.65 |
| 经销代理业务(%) | 9.30 | 8.27 | 7.51 | - | - |
| 品牌孵化与管理业务(%) | 48.63 | 42.25 | 35.15 | - | - |