| 2026年中报 | 2025年年报 | 2025年中报 | 2024年年报 | 2024年中报 | |
|---|---|---|---|---|---|
| 营业收入(元) | |||||
| 内容营销(元) | 4,260,232,717.59 | 7,656,755,434.43 | 3,551,765,490.76 | 6,153,007,749.26 | 2,795,509,744.99 |
| 数字版权运营及服务(元) | 8,962,249.82 | 14,274,978.98 | 5,851,974.86 | 20,412,713.21 | 10,635,415.58 |
| 影视内容(元) | 58,143.52 | 1,792,491.64 | 39,518.73 | 92,908.52 | 18,230.33 |
| 营业成本(元) | |||||
| 内容营销(元) | 4,140,546,646.04 | 7,432,826,520.27 | 3,444,729,794.73 | 5,910,376,082.55 | 2,682,937,090.55 |
| 数字版权运营及服务(元) | 8,412,967.17 | 14,639,409.49 | 5,544,445.40 | 26,983,270.76 | - |
| 影视内容(元) | 220,714.62 | 5,184,013.14 | 3,962.26 | 237,635.36 | - |
| 毛利(元) | |||||
| 内容营销(元) | 119,686,071.55 | 223,928,914.16 | 107,035,696.03 | 242,631,666.71 | 112,572,654.44 |
| 数字版权运营及服务(元) | 549,282.65 | -364,430.51 | 307,529.46 | -6,570,557.55 | - |
| 影视内容(元) | -162,571.10 | -3,391,521.50 | 35,556.47 | -144,726.84 | - |
| 毛利率(%) | |||||
| 内容营销(%) | 2.81 | 2.92 | 3.01 | 3.94 | 4.03 |
| 数字版权运营及服务(%) | 6.13 | -2.55 | 5.26 | -32.19 | - |
| 影视内容(%) | -279.60 | -189.21 | 89.97 | -155.77 | - |
| 收入构成(%) | |||||
| 内容营销(%) | 99.79 | 99.79 | 99.83 | 99.67 | 99.62 |
| 数字版权运营及服务(%) | 0.21 | 0.19 | 0.16 | 0.33 | 0.38 |
| 影视内容(%) | 0.00 | 0.02 | 0.00 | 0.00 | 0.00 |
| 毛利构成(%) | |||||
| 内容营销(%) | 99.68 | 101.71 | 99.68 | 102.85 | 100.00 |
| 数字版权运营及服务(%) | 0.46 | -0.17 | 0.29 | -2.79 | 0.00 |
| 影视内容(%) | -0.14 | -1.54 | 0.03 | -0.06 | 0.00 |