| 2025年中报 | 2024年年报 | 2024年中报 | 2023年年报 | 2023年中报 | |
|---|---|---|---|---|---|
| 营业收入(元) | |||||
| 内容营销(元) | 3,551,765,490.76 | 6,153,007,749.26 | 2,795,509,744.99 | 5,497,278,668.10 | 2,679,211,588.85 |
| 数字版权运营及服务(元) | 5,851,974.86 | 20,412,713.21 | 10,635,415.58 | 56,703,519.63 | 39,794,084.18 |
| 影视内容(元) | 39,518.73 | 92,908.52 | 18,230.33 | 3,075,802.16 | 544,618.01 |
| 营业成本(元) | |||||
| 内容营销(元) | 3,444,729,794.73 | 5,910,376,082.55 | 2,682,937,090.55 | 5,278,972,336.67 | 2,560,015,301.01 |
| 数字版权运营及服务(元) | 5,544,445.40 | 26,983,270.76 | - | 47,451,228.89 | 30,081,749.96 |
| 影视内容(元) | 3,962.26 | 237,635.36 | - | 7,024,419.86 | 534,627.09 |
| 毛利(元) | |||||
| 内容营销(元) | 107,035,696.03 | 242,631,666.71 | 112,572,654.44 | 218,306,331.43 | 119,196,287.84 |
| 数字版权运营及服务(元) | 307,529.46 | -6,570,557.55 | - | 9,252,290.74 | 9,712,334.22 |
| 影视内容(元) | 35,556.47 | -144,726.84 | - | -3,948,617.70 | 9,990.92 |
| 毛利率(%) | |||||
| 内容营销(%) | 3.01 | 3.94 | 4.03 | 3.97 | 4.45 |
| 数字版权运营及服务(%) | 5.26 | -32.19 | - | 16.32 | 24.41 |
| 影视内容(%) | 89.97 | -155.77 | - | -128.38 | 1.83 |
| 收入构成(%) | |||||
| 内容营销(%) | 99.83 | 99.67 | 99.62 | 98.92 | 98.52 |
| 数字版权运营及服务(%) | 0.16 | 0.33 | 0.38 | 1.02 | 1.46 |
| 影视内容(%) | 0.00 | 0.00 | 0.00 | 0.06 | 0.02 |
| 毛利构成(%) | |||||
| 内容营销(%) | 99.68 | 102.85 | 100.00 | 97.63 | 92.46 |
| 数字版权运营及服务(%) | 0.29 | -2.79 | 0.00 | 4.14 | 7.53 |
| 影视内容(%) | 0.03 | -0.06 | 0.00 | -1.77 | 0.01 |