| 2024年年报 | 2024年中报 | 2023年年报 | 2023年中报 | |
|---|---|---|---|---|
| 营业收入(元) | ||||
| 电商(元) | 8,806,523,445.39 | 4,395,348,806.53 | 10,548,750,157.99 | 5,005,333,950.63 |
| 文化传媒(元) | 1,459,999,933.65 | 606,423,440.63 | 959,706,545.46 | 364,404,353.91 |
| 其他(元) | 133,249,069.12 | 67,371,603.50 | 37,478,952.80 | 21,494,976.61 |
| 营业成本(元) | ||||
| 电商(元) | 7,870,901,059.03 | - | 9,401,392,312.27 | 4,435,273,860.53 |
| 文化传媒(元) | 1,174,371,924.17 | - | 801,468,880.18 | 447,184,792.20 |
| 其他(元) | 85,619,648.79 | - | 41,859,389.14 | 20,458,152.81 |
| 毛利(元) | ||||
| 电商(元) | 935,622,386.36 | - | 1,147,357,845.72 | 570,060,090.10 |
| 文化传媒(元) | 285,628,009.48 | - | 158,237,665.28 | -82,780,438.29 |
| 其他(元) | 47,629,420.33 | - | -4,380,436.34 | 1,036,823.80 |
| 毛利率(%) | ||||
| 电商(%) | 10.62 | - | 10.88 | 11.39 |
| 文化传媒(%) | 19.56 | - | 16.49 | -22.72 |
| 其他(%) | 35.74 | - | -11.69 | 4.82 |
| 收入构成(%) | ||||
| 电商(%) | 84.68 | 86.71 | 91.36 | 92.84 |
| 文化传媒(%) | 14.04 | 11.96 | 8.31 | 6.76 |
| 其他(%) | 1.28 | 1.33 | 0.32 | 0.40 |
| 毛利构成(%) | ||||
| 电商(%) | 73.74 | - | 88.18 | 116.74 |
| 文化传媒(%) | 22.51 | - | 12.16 | -16.95 |
| 其他(%) | 3.75 | - | -0.34 | 0.21 |
