| 2025年中报 | 2024年年报 | 2024年中报 | 2023年年报 | 2023年中报 | |
|---|---|---|---|---|---|
| 营业收入(元) | |||||
| 竞争调研(元) | 10,687,886.90 | - | 11,127,381.74 | - | 11,022,536.57 |
| 媒介调研(元) | 1,903,513.02 | - | 4,337,560.74 | - | 8,462,598.41 |
| 市场调研(元) | 1,659,181.57 | - | 1,198,836.10 | - | 2,172,653.99 |
| 广播媒介调研业务(元) | - | 9,049,830.84 | - | 15,553,368.19 | - |
| 竞争环境调研业务(元) | - | 26,493,809.61 | - | 26,533,895.28 | - |
| 市场调研业务(元) | - | 2,534,008.04 | - | 4,089,602.03 | - |
| 营业成本(元) | |||||
| 竞争调研(元) | 6,140,968.92 | - | 6,400,741.07 | - | 5,163,459.56 |
| 媒介调研(元) | 1,266,506.14 | - | 1,821,478.80 | - | 2,986,420.83 |
| 市场调研(元) | 1,163,523.14 | - | 746,265.09 | - | 1,231,613.14 |
| 广播媒介调研业务(元) | - | 3,430,948.72 | - | 5,665,788.92 | - |
| 竞争环境调研业务(元) | - | 13,975,016.32 | - | 12,054,077.75 | - |
| 市场调研业务(元) | - | 1,366,201.33 | - | 2,531,665.16 | - |
| 毛利(元) | |||||
| 竞争调研(元) | 4,546,917.98 | - | 4,726,640.67 | - | 5,859,077.01 |
| 媒介调研(元) | 637,006.88 | - | 2,516,081.94 | - | 5,476,177.58 |
| 市场调研(元) | 495,658.43 | - | 452,571.01 | - | 941,040.85 |
| 广播媒介调研业务(元) | - | 5,618,882.12 | - | 9,887,579.27 | - |
| 竞争环境调研业务(元) | - | 12,518,793.29 | - | 14,479,817.53 | - |
| 市场调研业务(元) | - | 1,167,806.71 | - | 1,557,936.87 | - |
| 毛利率(%) | |||||
| 竞争调研(%) | 42.54 | - | 42.48 | - | 53.16 |
| 媒介调研(%) | 33.46 | - | 58.01 | - | 64.71 |
| 市场调研(%) | 29.87 | - | 37.75 | - | 43.31 |
| 广播媒介调研业务(%) | - | 62.09 | - | 63.57 | - |
| 竞争环境调研业务(%) | - | 47.25 | - | 54.57 | - |
| 市场调研业务(%) | - | 46.09 | - | 38.10 | - |
| 收入构成(%) | |||||
| 竞争调研(%) | 75.00 | - | 66.78 | - | 50.89 |
| 媒介调研(%) | 13.36 | - | 26.03 | - | 39.07 |
| 市场调研(%) | 11.64 | - | 7.19 | - | 10.03 |
| 广播媒介调研业务(%) | - | 23.77 | - | 33.68 | - |
| 竞争环境调研业务(%) | - | 69.58 | - | 57.46 | - |
| 市场调研业务(%) | - | 6.65 | - | 8.86 | - |
| 毛利构成(%) | |||||
| 竞争调研(%) | 80.06 | - | 61.42 | - | 47.73 |
| 媒介调研(%) | 11.22 | - | 32.70 | - | 44.61 |
| 市场调研(%) | 8.73 | - | 5.88 | - | 7.67 |
| 广播媒介调研业务(%) | - | 29.11 | - | 38.14 | - |
| 竞争环境调研业务(%) | - | 64.85 | - | 55.85 | - |
| 市场调研业务(%) | - | 6.05 | - | 6.01 | - |
