| 2026年中报 | 2025年年报 | 2025年中报 | 2024年年报 | 2024年中报 | |
|---|---|---|---|---|---|
| 营业收入(元) | |||||
| 竞争调研(元) | 9,966,765.30 | - | 10,687,886.90 | - | 11,127,381.74 |
| 媒介调研(元) | 2,522,070.76 | - | 1,903,513.02 | - | 4,337,560.74 |
| 市场调研(元) | 2,599,380.45 | - | 1,659,181.57 | - | 1,198,836.10 |
| 广播媒介调研业务(元) | - | 5,829,171.27 | - | 9,049,830.84 | - |
| 竞争环境调研业务(元) | - | 22,732,488.21 | - | 26,493,809.61 | - |
| 市场调研业务(元) | - | 5,289,446.76 | - | 2,534,008.04 | - |
| 营业成本(元) | |||||
| 竞争调研(元) | 6,415,207.66 | - | 6,140,968.92 | - | 6,400,741.07 |
| 媒介调研(元) | 1,245,867.27 | - | 1,266,506.14 | - | 1,821,478.80 |
| 市场调研(元) | 1,343,539.29 | - | 1,163,523.14 | - | 746,265.09 |
| 广播媒介调研业务(元) | - | 2,805,436.16 | - | 3,430,948.72 | - |
| 竞争环境调研业务(元) | - | 12,514,059.10 | - | 13,975,016.32 | - |
| 市场调研业务(元) | - | 2,658,068.44 | - | 1,366,201.33 | - |
| 毛利(元) | |||||
| 竞争调研(元) | 3,551,557.64 | - | 4,546,917.98 | - | 4,726,640.67 |
| 媒介调研(元) | 1,276,203.49 | - | 637,006.88 | - | 2,516,081.94 |
| 市场调研(元) | 1,255,841.16 | - | 495,658.43 | - | 452,571.01 |
| 广播媒介调研业务(元) | - | 3,023,735.11 | - | 5,618,882.12 | - |
| 竞争环境调研业务(元) | - | 10,218,429.11 | - | 12,518,793.29 | - |
| 市场调研业务(元) | - | 2,631,378.32 | - | 1,167,806.71 | - |
| 毛利率(%) | |||||
| 竞争调研(%) | 35.63 | - | 42.54 | - | 42.48 |
| 媒介调研(%) | 50.60 | - | 33.46 | - | 58.01 |
| 市场调研(%) | 48.31 | - | 29.87 | - | 37.75 |
| 广播媒介调研业务(%) | - | 51.87 | - | 62.09 | - |
| 竞争环境调研业务(%) | - | 44.95 | - | 47.25 | - |
| 市场调研业务(%) | - | 49.75 | - | 46.09 | - |
| 收入构成(%) | |||||
| 竞争调研(%) | 66.06 | - | 75.00 | - | 66.78 |
| 媒介调研(%) | 16.72 | - | 13.36 | - | 26.03 |
| 市场调研(%) | 17.23 | - | 11.64 | - | 7.19 |
| 广播媒介调研业务(%) | - | 17.22 | - | 23.77 | - |
| 竞争环境调研业务(%) | - | 67.15 | - | 69.58 | - |
| 市场调研业务(%) | - | 15.63 | - | 6.65 | - |
| 毛利构成(%) | |||||
| 竞争调研(%) | 58.38 | - | 80.06 | - | 61.42 |
| 媒介调研(%) | 20.98 | - | 11.22 | - | 32.70 |
| 市场调研(%) | 20.64 | - | 8.73 | - | 5.88 |
| 广播媒介调研业务(%) | - | 19.05 | - | 29.11 | - |
| 竞争环境调研业务(%) | - | 64.37 | - | 64.85 | - |
| 市场调研业务(%) | - | 16.58 | - | 6.05 | - |