| 2023年年报 | 2023年中报 | 2022年年报 | 2022年中报 | |
|---|---|---|---|---|
| 营业收入(元) | ||||
| 活动营销(元) | 366,336.63 | - | 3,167,452.79 | 1,485,849.05 |
| 数字版权授权(元) | - | - | 1,650,943.35 | 1,650,943.35 |
| 数字营销推广(元) | 582,128.84 | 286,811.98 | 1,715,478.96 | 6,519,397.67 |
| 数字信息技术服务(元) | - | - | 3,172,641.43 | - |
| 营业成本(元) | ||||
| 活动营销(元) | 158,000.00 | - | 2,385,665.49 | 758,620.36 |
| 数字版权授权(元) | - | - | 1,367,924.40 | 1,367,924.40 |
| 数字营销推广(元) | 715,577.72 | 279,151.30 | 1,049,988.05 | 2,574,450.45 |
| 数字信息技术服务(元) | - | - | 2,094,391.14 | - |
| 毛利(元) | ||||
| 活动营销(元) | 208,336.63 | - | 781,787.30 | 727,228.69 |
| 数字版权授权(元) | - | - | 283,018.95 | 283,018.95 |
| 数字营销推广(元) | -133,448.88 | 7,660.68 | 665,490.91 | 3,944,947.22 |
| 数字信息技术服务(元) | - | - | 1,078,250.29 | - |
| 毛利率(%) | ||||
| 活动营销(%) | 56.87 | - | 24.68 | 48.94 |
| 数字版权授权(%) | - | - | 17.14 | 17.14 |
| 数字营销推广(%) | -22.92 | 2.67 | 38.79 | 60.51 |
| 数字信息技术服务(%) | - | - | 33.99 | - |
| 收入构成(%) | ||||
| 活动营销(%) | 38.62 | - | 32.63 | 15.39 |
| 数字版权授权(%) | - | - | 17.01 | 17.10 |
| 数字营销推广(%) | 61.38 | 100.00 | 17.67 | 67.52 |
| 数字信息技术服务(%) | - | - | 32.69 | - |
| 毛利构成(%) | ||||
| 活动营销(%) | 278.20 | - | 27.84 | 14.68 |
| 数字版权授权(%) | - | - | 10.08 | 5.71 |
| 数字营销推广(%) | -178.20 | 100.00 | 23.70 | 79.61 |
| 数字信息技术服务(%) | - | - | 38.39 | - |