| 2025年中报 | 2024年年报 | 2024年中报 | 2023年年报 | 2023年中报 | |
|---|---|---|---|---|---|
| 营业收入(元) | |||||
| 电商销售(元) | 28,902,405.85 | 52,406,805.03 | 28,554,168.45 | 41,474,295.11 | 23,956,710.33 |
| 互动营销服务(元) | 26,021,931.98 | 79,475,598.52 | 36,601,742.61 | 89,504,620.88 | 30,374,408.04 |
| 渠道信息发布(元) | 14,856,552.48 | 33,927,058.68 | 19,475,650.70 | 33,228,619.40 | 16,835,923.87 |
| 其他咨询服务(元) | 4,307,181.15 | 16,070,299.12 | 10,980,199.36 | 17,825,310.87 | 11,059,238.14 |
| 营业成本(元) | |||||
| 电商销售(元) | 23,230,334.68 | 38,677,404.79 | 21,106,331.23 | 32,338,157.15 | 18,001,531.80 |
| 互动营销服务(元) | 9,410,312.80 | 35,547,077.22 | 11,373,447.19 | 42,339,817.18 | 11,171,406.56 |
| 渠道信息发布(元) | 3,378,234.81 | 6,014,684.42 | 3,730,721.42 | 5,350,874.95 | 3,530,454.60 |
| 其他咨询服务(元) | 1,162,642.93 | 5,076,754.84 | 3,852,701.37 | 5,081,536.31 | 3,198,290.79 |
| 毛利(元) | |||||
| 电商销售(元) | 5,672,071.17 | 13,729,400.24 | 7,447,837.22 | 9,136,137.96 | 5,955,178.53 |
| 互动营销服务(元) | 16,611,619.18 | 43,928,521.30 | 25,228,295.42 | 47,164,803.70 | 19,203,001.48 |
| 渠道信息发布(元) | 11,478,317.67 | 27,912,374.26 | 15,744,929.28 | 27,877,744.45 | 13,305,469.27 |
| 其他咨询服务(元) | 3,144,538.22 | 10,993,544.28 | 7,127,497.99 | 12,743,774.56 | 7,860,947.35 |
| 毛利率(%) | |||||
| 电商销售(%) | 19.62 | 26.20 | 26.08 | 22.03 | 24.86 |
| 互动营销服务(%) | 63.84 | 55.27 | 68.93 | 52.70 | 63.22 |
| 渠道信息发布(%) | 77.26 | 82.27 | 80.84 | 83.90 | 79.03 |
| 其他咨询服务(%) | 73.01 | 68.41 | 64.91 | 71.49 | 71.08 |
| 收入构成(%) | |||||
| 电商销售(%) | 39.01 | 28.81 | 29.86 | 22.78 | 29.14 |
| 互动营销服务(%) | 35.12 | 43.70 | 38.28 | 49.17 | 36.94 |
| 渠道信息发布(%) | 20.05 | 18.65 | 20.37 | 18.25 | 20.48 |
| 其他咨询服务(%) | 5.81 | 8.84 | 11.48 | 9.79 | 13.45 |
| 毛利构成(%) | |||||
| 电商销售(%) | 15.37 | 14.22 | 13.41 | 9.43 | 12.86 |
| 互动营销服务(%) | 45.01 | 45.49 | 45.42 | 48.66 | 41.45 |
| 渠道信息发布(%) | 31.10 | 28.91 | 28.34 | 28.76 | 28.72 |
| 其他咨询服务(%) | 8.52 | 11.38 | 12.83 | 13.15 | 16.97 |