| 2024年中报 | 2023年年报 | 2023年中报 | 2022年年报 | 2022年中报 | |
|---|---|---|---|---|---|
| 营业收入(元) | |||||
| 线上数字营销(元) | 950,000.00 | 2,311,320.75 | 1,604,150.94 | 1,783,228.50 | 522,764.16 |
| 终端整合营销(元) | 294,599.30 | 1,024,500.95 | 82,386.86 | 2,119,109.32 | 2,128,152.16 |
| 营业成本(元) | |||||
| 线上数字营销(元) | 499,850.00 | 1,535,903.24 | 1,047,169.51 | 1,294,606.42 | 212,689.64 |
| 终端整合营销(元) | 130,220.95 | 277,670.98 | 76,356.37 | 1,401,810.20 | 1,219,777.02 |
| 毛利(元) | |||||
| 线上数字营销(元) | 450,150.00 | 775,417.51 | 556,981.43 | 488,622.08 | 310,074.52 |
| 终端整合营销(元) | 164,378.35 | 746,829.97 | 6,030.49 | 717,299.12 | 908,375.14 |
| 毛利率(%) | |||||
| 线上数字营销(%) | 47.38 | 33.55 | 34.72 | 27.40 | 59.31 |
| 终端整合营销(%) | 55.80 | 72.90 | 7.32 | 33.85 | 42.68 |
| 收入构成(%) | |||||
| 线上数字营销(%) | 76.33 | 69.29 | 95.12 | 45.70 | 19.72 |
| 终端整合营销(%) | 23.67 | 30.71 | 4.88 | 54.30 | 80.28 |
| 毛利构成(%) | |||||
| 线上数字营销(%) | 73.25 | 50.94 | 98.93 | 40.52 | 25.45 |
| 终端整合营销(%) | 26.75 | 49.06 | 1.07 | 59.48 | 74.55 |