| 2025年年报 | 2025年中报 | 2024年年报 | 2024年中报 | |
|---|---|---|---|---|
| 营业收入(元) | ||||
| 办公文具(元) | 3,301,497,877.29 | 1,606,658,581.85 | 3,571,885,416.82 | 1,755,546,113.81 |
| 办公直销(元) | 15,048,206,300.07 | 6,128,933,383.87 | 13,831,435,680.08 | 6,120,014,880.52 |
| 加盟管理费(元) | 485,849.00 | 259,433.94 | 1,853,773.49 | 811,320.70 |
| 书写工具(元) | 2,424,275,548.59 | 1,136,284,921.13 | 2,429,176,939.36 | 1,138,053,612.93 |
| 学生文具(元) | 3,246,143,580.72 | 1,434,830,285.48 | 3,471,297,284.64 | 1,568,396,177.78 |
| 其他文具(元) | 984,028,392.69 | 476,507,714.02 | 865,011,177.43 | 446,206,183.04 |
| 营业成本(元) | ||||
| 办公文具(元) | 2,386,764,946.84 | 1,189,268,916.02 | 2,583,183,210.58 | 1,305,990,891.94 |
| 办公直销(元) | 14,068,895,343.98 | 5,704,547,836.52 | 12,871,520,770.36 | 5,683,912,835.47 |
| 加盟管理费(元) | - | - | - | - |
| 书写工具(元) | 1,335,198,920.75 | 617,990,394.43 | 1,386,323,149.56 | 648,172,341.57 |
| 学生文具(元) | 2,081,715,902.30 | 913,857,408.41 | 2,293,212,791.68 | 1,012,915,315.17 |
| 其他文具(元) | 552,019,684.22 | 266,388,993.92 | 484,826,976.29 | 243,722,874.93 |
| 毛利(元) | ||||
| 办公文具(元) | 914,732,930.45 | 417,389,665.83 | 988,702,206.24 | 449,555,221.87 |
| 办公直销(元) | 979,310,956.09 | 424,385,547.35 | 959,914,909.72 | 436,102,045.05 |
| 加盟管理费(元) | 485,849.00 | 259,433.94 | 1,853,773.49 | 811,320.70 |
| 书写工具(元) | 1,089,076,627.84 | 518,294,526.70 | 1,042,853,789.80 | 489,881,271.36 |
| 学生文具(元) | 1,164,427,678.42 | 520,972,877.07 | 1,178,084,492.96 | 555,480,862.61 |
| 其他文具(元) | 432,008,708.47 | 210,118,720.10 | 380,184,201.14 | 202,483,308.11 |
| 毛利率(%) | ||||
| 办公文具(%) | 27.71 | 25.98 | 27.68 | 25.61 |
| 办公直销(%) | 6.51 | 6.92 | 6.94 | 7.13 |
| 加盟管理费(%) | - | - | - | - |
| 书写工具(%) | 44.92 | 45.61 | 42.93 | 43.05 |
| 学生文具(%) | 35.87 | 36.31 | 33.94 | 35.42 |
| 其他文具(%) | 43.90 | 44.10 | 43.95 | 45.38 |
| 收入构成(%) | ||||
| 办公文具(%) | 13.20 | 14.90 | 14.78 | 15.92 |
| 办公直销(%) | 60.18 | 56.84 | 57.22 | 55.49 |
| 加盟管理费(%) | 0.00 | 0.00 | 0.01 | 0.01 |
| 书写工具(%) | 9.70 | 10.54 | 10.05 | 10.32 |
| 学生文具(%) | 12.98 | 13.31 | 14.36 | 14.22 |
| 其他文具(%) | 3.94 | 4.42 | 3.58 | 4.05 |
| 毛利构成(%) | ||||
| 办公文具(%) | 19.97 | 19.96 | 21.72 | 21.06 |
| 办公直销(%) | 21.38 | 20.29 | 21.09 | 20.43 |
| 加盟管理费(%) | 0.01 | 0.01 | 0.04 | 0.04 |
| 书写工具(%) | 23.78 | 24.78 | 22.91 | 22.95 |
| 学生文具(%) | 25.42 | 24.91 | 25.88 | 26.03 |
| 其他文具(%) | 9.43 | 10.05 | 8.35 | 9.49 |