| 2023年年报 | 2023年中报 | 2022年年报 | 2022年中报 | |
|---|---|---|---|---|
| 营业收入(元) | ||||
| 办公文具(元) | 3,510,698,230.28 | 1,662,817,250.76 | 3,223,483,427.42 | 1,444,793,377.68 |
| 办公直销(元) | 13,306,994,061.82 | 5,494,005,293.30 | 10,929,653,110.57 | 4,401,785,601.80 |
| 加盟管理费(元) | 1,825,471.64 | 660,377.34 | 707,547.15 | 283,018.86 |
| 学生文具(元) | 3,466,456,140.76 | 1,445,525,725.78 | 3,192,431,693.52 | 1,353,737,339.07 |
| 书写工具(元) | 2,273,272,616.04 | 995,132,766.81 | 2,168,602,992.57 | 1,009,490,568.34 |
| 其他主营业务(元) | - | - | - | 1,009,490,568.34 |
| 其他文具(元) | 743,409,402.45 | 353,982,703.07 | 471,383,869.12 | 221,179,449.15 |
| 其他业务(元) | - | - | - | 2,165,988.93 |
| 营业成本(元) | ||||
| 办公文具(元) | 2,540,457,217.01 | 1,237,317,910.24 | 2,374,864,626.63 | 1,072,911,010.72 |
| 办公直销(元) | 12,355,076,071.36 | 5,067,792,810.50 | 10,017,002,669.04 | 4,009,732,978.96 |
| 加盟管理费(元) | - | - | - | - |
| 学生文具(元) | 2,286,895,433.46 | 939,927,949.09 | 2,156,659,331.50 | 897,244,023.61 |
| 书写工具(元) | 1,319,857,248.91 | 579,696,479.90 | 1,310,085,322.72 | 607,820,355.73 |
| 其他主营业务(元) | - | - | - | 607,820,355.73 |
| 其他文具(元) | 409,554,808.88 | 187,954,137.85 | 261,286,252.03 | 116,472,872.47 |
| 其他业务(元) | - | - | - | 285,501.03 |
| 毛利(元) | ||||
| 办公文具(元) | 970,241,013.27 | 425,499,340.52 | 848,618,800.79 | 371,882,366.96 |
| 办公直销(元) | 951,917,990.46 | 426,212,482.80 | 912,650,441.53 | 392,052,622.84 |
| 加盟管理费(元) | 1,825,471.64 | 660,377.34 | 707,547.15 | 283,018.86 |
| 学生文具(元) | 1,179,560,707.30 | 505,597,776.69 | 1,035,772,362.02 | 456,493,315.46 |
| 书写工具(元) | 953,415,367.13 | 415,436,286.91 | 858,517,669.85 | 401,670,212.61 |
| 其他主营业务(元) | - | - | - | 401,670,212.61 |
| 其他文具(元) | 333,854,593.57 | 166,028,565.22 | 210,097,617.09 | 104,706,576.68 |
| 其他业务(元) | - | - | - | 1,880,487.90 |
| 毛利率(%) | ||||
| 办公文具(%) | 27.64 | 25.59 | 26.33 | 25.74 |
| 办公直销(%) | 7.15 | 7.76 | 8.35 | 8.91 |
| 加盟管理费(%) | - | - | - | - |
| 学生文具(%) | 34.03 | 34.98 | 32.44 | 33.72 |
| 书写工具(%) | 41.94 | 41.75 | 39.59 | 39.79 |
| 其他主营业务(%) | - | - | - | 39.79 |
| 其他文具(%) | 44.91 | 46.90 | 44.57 | 47.34 |
| 其他业务(%) | - | - | - | 86.82 |
| 收入构成(%) | ||||
| 办公文具(%) | 15.07 | 16.71 | 16.13 | 15.30 |
| 办公直销(%) | 57.11 | 55.20 | 54.69 | 46.61 |
| 加盟管理费(%) | 0.01 | 0.01 | 0.00 | 0.00 |
| 学生文具(%) | 14.88 | 14.52 | 15.97 | 14.34 |
| 书写工具(%) | 9.76 | 10.00 | 10.85 | 10.69 |
| 其他主营业务(%) | - | - | - | 10.69 |
| 其他文具(%) | 3.19 | 3.56 | 2.36 | 2.34 |
| 其他业务(%) | - | - | - | 0.02 |
| 毛利构成(%) | ||||
| 办公文具(%) | 22.10 | 21.94 | 21.95 | 17.45 |
| 办公直销(%) | 21.68 | 21.98 | 23.60 | 18.40 |
| 加盟管理费(%) | 0.04 | 0.03 | 0.02 | 0.01 |
| 学生文具(%) | 26.86 | 26.07 | 26.79 | 21.43 |
| 书写工具(%) | 21.71 | 21.42 | 22.20 | 18.85 |
| 其他主营业务(%) | - | - | - | 18.85 |
| 其他文具(%) | 7.60 | 8.56 | 5.43 | 4.91 |
| 其他业务(%) | - | - | - | 0.09 |