| 2026年中报 | 2025年年报 | 2025年中报 | 2024年年报 | 2024年中报 | |
|---|---|---|---|---|---|
| 营业收入(元) | |||||
| 导购收入(元) | 146,419,676.61 | 261,839,658.57 | 88,350,545.25 | 122,640,103.63 | 60,345,346.57 |
| 广告推广收入(元) | 105,152,324.39 | 189,324,581.69 | 36,891,000.82 | 43,048,697.13 | 34,102,408.34 |
| 平台技术服务(元) | 870,192.70 | 33,261,731.16 | 28,584,103.78 | 76,889,334.86 | 42,077,664.05 |
| 其他产品及服务(元) | 84,458,561.55 | 68,518,264.79 | 32,243,385.35 | 1,263,760.61 | 277,221.77 |
| 营业成本(元) | |||||
| 导购收入(元) | 103,890,886.20 | 170,484,424.05 | 52,848,365.20 | 69,483,553.15 | 31,847,529.42 |
| 广告推广收入(元) | 6,923,465.80 | 16,153,036.43 | 2,358,223.03 | 17,865,679.75 | 13,370,440.59 |
| 平台技术服务(元) | 63,242.00 | 27,449,242.57 | 24,892,657.64 | 39,181,127.10 | 21,693,706.09 |
| 其他产品及服务(元) | 83,448,318.11 | 68,087,585.26 | 32,924,413.67 | 1,344,987.08 | 330,678.79 |
| 毛利(元) | |||||
| 导购收入(元) | 42,528,790.41 | 91,355,234.52 | 35,502,180.05 | 53,156,550.48 | 28,497,817.15 |
| 广告推广收入(元) | 98,228,858.59 | 173,171,545.26 | 34,532,777.79 | 25,183,017.38 | 20,731,967.75 |
| 平台技术服务(元) | 806,950.70 | 5,812,488.59 | 3,691,446.14 | 37,708,207.76 | 20,383,957.96 |
| 其他产品及服务(元) | 1,010,243.44 | 430,679.53 | -681,028.32 | -81,226.47 | -53,457.02 |
| 毛利率(%) | |||||
| 导购收入(%) | 29.05 | 34.89 | 40.18 | 43.34 | 47.22 |
| 广告推广收入(%) | 93.42 | 91.47 | 93.61 | 58.50 | 60.79 |
| 平台技术服务(%) | 92.73 | 17.48 | 12.91 | 49.04 | 48.44 |
| 其他产品及服务(%) | 1.20 | 0.63 | -2.11 | -6.43 | -19.28 |
| 收入构成(%) | |||||
| 导购收入(%) | 43.46 | 47.35 | 47.48 | 50.29 | 44.11 |
| 广告推广收入(%) | 31.21 | 34.24 | 19.83 | 17.65 | 24.93 |
| 平台技术服务(%) | 0.26 | 6.02 | 15.36 | 31.53 | 30.76 |
| 其他产品及服务(%) | 25.07 | 12.39 | 17.33 | 0.52 | 0.20 |
| 毛利构成(%) | |||||
| 导购收入(%) | 29.83 | 33.74 | 48.60 | 45.84 | 40.97 |
| 广告推广收入(%) | 68.90 | 63.96 | 47.28 | 21.72 | 29.80 |
| 平台技术服务(%) | 0.57 | 2.15 | 5.05 | 32.52 | 29.30 |
| 其他产品及服务(%) | 0.71 | 0.16 | -0.93 | -0.07 | -0.08 |