| 2025年中报 | 2024年年报 | 2024年中报 | 2023年年报 | 2023年中报 | |
|---|---|---|---|---|---|
| 营业收入(元) | |||||
| 内容电商服务(元) | 48,697,784.68 | 96,186,856.52 | 43,113,980.78 | 103,046,447.00 | 62,106,850.55 |
| 品牌线上管理服务(元) | 136,062,608.34 | 265,824,177.13 | 131,208,133.56 | 294,364,244.50 | 146,466,096.20 |
| 品牌线上营销服务(元) | 157,346,820.23 | 382,533,152.71 | 178,480,830.71 | 461,548,307.92 | 217,842,314.80 |
| 线上分销(元) | 179,760,818.31 | 468,048,466.55 | 254,953,173.73 | 418,755,459.22 | 179,473,592.96 |
| 营业成本(元) | |||||
| 内容电商服务(元) | 36,637,851.49 | 74,755,735.61 | 34,249,046.56 | - | 41,977,305.48 |
| 品牌线上管理服务(元) | 73,764,320.38 | 165,045,347.94 | 76,826,427.25 | 183,261,092.80 | 74,715,419.20 |
| 品牌线上营销服务(元) | 97,943,737.02 | 266,333,474.05 | 119,847,340.81 | 311,022,744.36 | 142,750,177.52 |
| 线上分销(元) | 158,489,491.18 | 407,351,899.77 | 207,405,240.52 | 338,119,710.35 | 149,803,805.19 |
| 毛利(元) | |||||
| 内容电商服务(元) | 12,059,933.19 | 21,431,120.91 | 8,864,934.22 | - | 20,129,545.07 |
| 品牌线上管理服务(元) | 62,298,287.96 | 100,778,829.19 | 54,381,706.31 | 111,103,151.70 | 71,750,677.00 |
| 品牌线上营销服务(元) | 59,403,083.21 | 116,199,678.66 | 58,633,489.90 | 150,525,563.56 | 75,092,137.28 |
| 线上分销(元) | 21,271,327.13 | 60,696,566.78 | 47,547,933.21 | 80,635,748.87 | 29,669,787.77 |
| 毛利率(%) | |||||
| 内容电商服务(%) | 24.76 | 22.28 | 20.56 | - | 32.41 |
| 品牌线上管理服务(%) | 45.79 | 37.91 | 41.45 | 37.74 | 48.99 |
| 品牌线上营销服务(%) | 37.75 | 30.38 | 32.85 | 32.61 | 34.47 |
| 线上分销(%) | 11.83 | 12.97 | 18.65 | 19.26 | 16.53 |
| 收入构成(%) | |||||
| 内容电商服务(%) | 9.33 | 7.93 | 7.09 | 8.06 | 10.25 |
| 品牌线上管理服务(%) | 26.07 | 21.92 | 21.59 | 23.04 | 24.17 |
| 品牌线上营销服务(%) | 30.15 | 31.55 | 29.37 | 36.12 | 35.95 |
| 线上分销(%) | 34.45 | 38.60 | 41.95 | 32.77 | 29.62 |
| 毛利构成(%) | |||||
| 内容电商服务(%) | 7.78 | 7.17 | 5.23 | 0.00 | 10.24 |
| 品牌线上管理服务(%) | 40.18 | 33.69 | 32.10 | 32.46 | 36.49 |
| 品牌线上营销服务(%) | 38.32 | 38.85 | 34.61 | 43.98 | 38.19 |
| 线上分销(%) | 13.72 | 20.29 | 28.06 | 23.56 | 15.09 |
