| 2025年中报 | 2024年年报 | 2024年中报 | |
|---|---|---|---|
| 营业收入(元) | |||
| 品牌管理(元) | 128,231,844.60 | 246,210,181.89 | 151,845,601.54 |
| 数字营销(元) | 52,442,166.09 | 144,495,051.22 | 27,721,539.97 |
| 效果营销(元) | 362,962,579.63 | 467,661,785.04 | 214,386,415.30 |
| 战略咨询(元) | 10,772,887.04 | 24,210,287.72 | 12,922,923.53 |
| 营业成本(元) | |||
| 品牌管理(元) | 69,171,246.31 | 131,309,797.40 | 87,792,875.17 |
| 数字营销(元) | 36,309,822.19 | 95,024,401.65 | 16,156,879.85 |
| 效果营销(元) | 361,725,079.63 | 438,295,246.01 | 201,952,194.11 |
| 战略咨询(元) | 2,153,906.46 | 5,262,745.44 | 2,415,160.04 |
| 毛利(元) | |||
| 品牌管理(元) | 59,060,598.29 | 114,900,384.49 | 64,052,726.37 |
| 数字营销(元) | 16,132,343.90 | 49,470,649.57 | 11,564,660.12 |
| 效果营销(元) | 1,237,500.00 | 29,366,539.03 | 12,434,221.19 |
| 战略咨询(元) | 8,618,980.58 | 18,947,542.28 | 10,507,763.49 |
| 毛利率(%) | |||
| 品牌管理(%) | 46.06 | 46.67 | 42.18 |
| 数字营销(%) | 30.76 | 34.24 | 41.72 |
| 效果营销(%) | 0.34 | 6.28 | 5.80 |
| 战略咨询(%) | 80.01 | 78.26 | 81.31 |
| 收入构成(%) | |||
| 品牌管理(%) | 23.13 | 27.90 | 37.32 |
| 数字营销(%) | 9.46 | 16.37 | 6.81 |
| 效果营销(%) | 65.47 | 52.99 | 52.69 |
| 战略咨询(%) | 1.94 | 2.74 | 3.18 |
| 毛利构成(%) | |||
| 品牌管理(%) | 69.44 | 54.02 | 64.99 |
| 数字营销(%) | 18.97 | 23.26 | 11.73 |
| 效果营销(%) | 1.46 | 13.81 | 12.62 |
| 战略咨询(%) | 10.13 | 8.91 | 10.66 |