| 2023年年报 | 2023年中报 | 2022年年报 | 2022年中报 | |
|---|---|---|---|---|
| 营业收入(元) | ||||
| 广告服务(元) | 2,365,089,955.88 | 767,623,797.06 | 1,886,559,916.05 | 863,122,450.57 |
| 技术服务(元) | 731,267,372.20 | 201,909,572.36 | 682,684,135.04 | 216,483,073.01 |
| 硬件(元) | 55,194,790.26 | 20,901,241.22 | 63,837,257.99 | 31,289,780.75 |
| 软件销售(元) | 250,407,560.67 | 94,146,295.57 | 254,390,968.85 | 81,603,105.15 |
| 其他主营业务(元) | - | - | - | 81,603,105.15 |
| 其他业务(元) | - | - | - | 4,867,954.34 |
| 其他(元) | - | - | 10,360,933.31 | - |
| 营业成本(元) | ||||
| 广告服务(元) | 2,306,058,596.09 | 742,237,169.83 | 1,831,088,355.22 | 841,130,253.50 |
| 技术服务(元) | 52,125,855.41 | 30,246,045.46 | 83,683,603.90 | 27,283,884.72 |
| 硬件(元) | 47,861,996.80 | 17,605,920.95 | 57,865,285.81 | 30,982,926.30 |
| 软件销售(元) | 30,954,049.03 | 18,649,420.06 | 39,077,445.37 | 19,470,848.20 |
| 其他主营业务(元) | - | - | - | 19,470,848.20 |
| 其他业务(元) | - | - | - | 646,637.54 |
| 其他(元) | - | - | 1,289,212.17 | - |
| 毛利(元) | ||||
| 广告服务(元) | 59,031,359.79 | 25,386,627.23 | 55,471,560.83 | 21,992,197.07 |
| 技术服务(元) | 679,141,516.79 | 171,663,526.90 | 599,000,531.14 | 189,199,188.29 |
| 硬件(元) | 7,332,793.46 | 3,295,320.27 | 5,971,972.18 | 306,854.45 |
| 软件销售(元) | 219,453,511.64 | 75,496,875.51 | 215,313,523.48 | 62,132,256.95 |
| 其他主营业务(元) | - | - | - | 62,132,256.95 |
| 其他业务(元) | - | - | - | 4,221,316.80 |
| 其他(元) | - | - | 9,071,721.14 | - |
| 毛利率(%) | ||||
| 广告服务(%) | 2.50 | 3.31 | 2.94 | 2.55 |
| 技术服务(%) | 92.87 | 85.02 | 87.74 | 87.40 |
| 硬件(%) | 13.29 | 15.77 | 9.35 | 0.98 |
| 软件销售(%) | 87.64 | 80.19 | 84.64 | 76.14 |
| 其他主营业务(%) | - | - | - | 76.14 |
| 其他业务(%) | - | - | - | 86.72 |
| 其他(%) | - | - | 87.56 | - |
| 收入构成(%) | ||||
| 广告服务(%) | 69.52 | 70.78 | 65.10 | 67.49 |
| 技术服务(%) | 21.50 | 18.62 | 23.56 | 16.93 |
| 硬件(%) | 1.62 | 1.93 | 2.20 | 2.45 |
| 软件销售(%) | 7.36 | 8.68 | 8.78 | 6.38 |
| 其他主营业务(%) | - | - | - | 6.38 |
| 其他业务(%) | - | - | - | 0.38 |
| 其他(%) | - | - | 0.36 | - |
| 毛利构成(%) | ||||
| 广告服务(%) | 6.12 | 9.20 | 6.27 | 6.47 |
| 技术服务(%) | 70.38 | 62.23 | 67.70 | 55.65 |
| 硬件(%) | 0.76 | 1.19 | 0.67 | 0.09 |
| 软件销售(%) | 22.74 | 27.37 | 24.33 | 18.28 |
| 其他主营业务(%) | - | - | - | 18.28 |
| 其他业务(%) | - | - | - | 1.24 |
| 其他(%) | - | - | 1.03 | - |